# Senior Go-To-Market Manager (m/f/d) at Tp Link Gmbh

> Onsite · Germany · Manager · Software engineering · open. Source: https://alderhq.app/jobs/personio%3Atp-link-gmbh%3A2867541 (read 2026-11-09).

## Facts (observed)

- Company: [Tp Link Gmbh](https://alderhq.app/companies/tp-link-gmbh)
- Location text: 01 Germany - Düsseldorf Office
- Where it can be done from (inferred): Onsite · Germany (evidence: "Location: 01 Germany - Düsseldorf Office")
- Posted: 2026-10-29 (11 days ago)
- First seen by alder: 2026-11-04 · last verified: 2026-11-08
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://tp-link-gmbh.jobs.personio.de/job/2867541

## Pay and sponsorship

- Posted pay: not posted
- Market band for similar posted roles (Germany, n 6): p25 €53k, median €63k, p75 €65k

## Description (the employer's text)

### Your Responsibilities:

• Lead German GTM plans, milestones and launch readiness across teams.

• Align Retail, E-commerce, Distribution, PM, Marketing and Supply Chain on execution.

• Coordinate with global teams to resolve launch risks and dependencies.

### 2. Channel & Commercial Alignment (30%)

• Align sales targets, forecasts, pricing and marketing plans with channel teams.

• Partner with Retail on listings and promotions; coordinate orders and stock with Supply Chain.

• Consolidate channel plans into a unified German launch schedule.

### 3. Market Insights & Sales Enablement (20%)

• Share German market and competitor insights; coordinate launch materials and sales training.

• Align media reviews and marketing activities with launch plans.

### 4. GTM Tracking & Improvement (10%)

• Track launch KPIs, sales progress and availability.

• Lead post-launch reviews and follow up on improvements.

### Your Profile:

- Bachelor’s degree in Business, Marketing, Engineering, Computer Science or a related discipline, or equivalent relevant experience.
- 3–6 years of relevant experience in GTM, commercial project management, product marketing, business operations or product launch management in German consumer electronics, networking or smart home markets.
- Demonstrated ability to coordinate cross-functional stakeholders without direct authority, manage launch dependencies and resolve execution conflicts.
- Good understanding of German Retail, E-commerce and Distribution channels (e.g., Amazon.de, MediaMarkt, expert and Euronics).
- Strong analytical and operational skills, including GTM plans, demand forecasts, sales targets, pricing and margin data, stock availability and performance tracking.
- Business-fluent in English and Chinese is required; German skills for effective communication with local colleagues and partners are strongly preferred.
- Familiarity with consumer networking or smart home products is advantageous. Depending on the assigned portfolio, relevant category experience is preferred.
- Experience working across a matrix organization and coordinating with international headquarters is an advantage.
### What we offer:

- An independent role with growing responsibilities in an innovative, and market-leading international company.
- A friendly and motivated team and excellent opportunities to develop yourself within the company.
- Partial home office possible (1 day per week).
- An attractive salary with target-related OTE bonus.
- 25-30 annual holidays, increasing with company tenure & 1,5 additional company holidays in between christmas and new years eve.
- Company pension scheme (betriebliche Altersvorsorge).
- Good incentive plan including monthly food voucher, voucher for birthday, presents for on- and offboarding, marriage, childbirth, company anniversary, International Women’s Day, and so on.
- Employee referral award.
- Regular team events (monthly tea time, quarterly team building, Christmas party, etc.).
- Ergonomic office chairs and height-adjustable workplaces.
- Modern office with free parking places.
- Free drinks and good tea and coffee.
- Employee discounts on our wide range of our products.

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Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/personio%3Atp-link-gmbh%3A2867541 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.