About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role summary and impact

This role is within the Data, Tech, and Analytics (DTA) team, within the Global Client Solutions organisation. The Global Client Solutions (GCS) team is responsible for all global clients within WPP. DTA is responsible for servicing clients with best-in-class data solutions, data strategy, analytics, technology and AI solutions to drive client growth. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we’re together, fostering creativity, collaboration, and connection.

Who we are looking for

We are seeking a Director of Global Client Enablement to drive adoption, scale and measurable value from WPP Open across a portfolio of global client accounts hubbed in France. This role is ideal for someone who thrives in a hands-on environment, working closely with clients, agencies, and internal teams to drive adoption, engagement, and measurable value from our platform and DTA services.

You will be responsible for assessing adoption, identifying opportunities and blockers, and coordinating prioritised adoption plans, ensuring that client teams are trained and supported, and that feedback loops are established to continuously improve the client and user experience. You will work alongside regional and global enablement leaders to ensure your cluster’s enablement efforts align with WPP Media’s broader business objectives (Keep, Grow, Win).

What you’ll do

Client-team adoption

Manage enablement programs for two key global client accounts within the French hub.
Assess adoption maturity, client priorities and use cases.
Identify opportunities and blockers and create clear, prioritised adoption plans.
Ensure client teams are onboarded effectively and supported through adoption of WPP Open, including relevant media tools, Agent Hub and Open Intelligence. Partner with account teams to expand product usage and deliver measurable business impact.

Hands-on enablement delivery

Deliver tailored product walkthroughs, demos and training, supported by practical guidance and best practice.
Drive change management and adoption through the enablement programme, establishing the governance, capability and ways of working required for sustained adoption, with ongoing ownership transitioning to the appropriate account BAU owner.

Cross-functional enablement

Connect and coordinate the relevant WPP capabilities required to support the agreed adoption plan, while delivery accountability remains with the appropriate specialist teams.
Surface, document and route product, data or technical blockers to the appropriate specialist teams, track progress and maintain alignment through resolution without assuming specialist delivery ownership.

Performance tracking & reporting

Monitor adoption metrics, engagement levels and client satisfaction across the portfolio.
Evidence measurable client value, identify trends and gaps, reassess adoption maturity and adjust priorities and adoption plans with regional Enablement leadership.

Support for growth & retention

Identify opportunities for deeper adoption, optimisation and new WPP Open use cases that create measurable client value and support growth and retention.
Contribute to pitches where relevant, and develop enablement materials, case studies and success stories that evidence impact and can be reused across clients.