WPP is the trusted growth partner for the world’s leading brands.

We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.

We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.

Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.

For more information, visit WPP.com.

Global Head of Onefluence: WPP

The Global Head of Onefluence will own the strategic development, operational excellence and commercial growth of WPP’s advocacy and influencer partnership with (client) across all markets and all product areas. This is not a coordination role; it is a leadership role at a moment of significant change and opportunity.

Reporting to: (client) Global Client Leader & WPP Influencer Leader

The Role in Detail

Global Excellence

Own and evolve WPP x (client) global Onefluence approach.

Set the framework, standards and ways of working for all regions and markets

Operational excellence across all markets.

Monitor all aspects of our delivery and ensure issues are isolated and addressed

Surface, codify and scale best practice globally

Turn market best practice into shared intelligence that raises performance everywhere

Provide strategic direction and active support to market leads

Guide implementation and be the escalation point for challenges

Senior Client Leadership

Have trusted relationships with (client)’s key global, regional and local stakeholders

Earn trust through expertise and delivery, not seniority alone

Shape and evolve the Onefluence framework in partnership with (client)

Positioning WPP as the most credible and expert voice in the room

Act as the primary global escalation point on complex or high-stakes client challenges

Bring solutions, not just a sympathetic ear

Pitch Leadership & Commercial Growth

Lead our response on all significant Onefluence pitches and RFPs globally

Bring consistency, narrative clarity and commercial rigour to every submission

Set and own the commercial growth targets for Onefluence globally

Identify and convert expansion opportunities within market and with new services

Represent WPP at the highest level in every Onefluence conversation

Have the authority and expertise to be taken seriously by (client) at every level

What We Are Looking For

Deep, proven expertise in influencer and advocacy, including creator economics, platform mechanics, compliance frameworks and multi-market operations. This person must be genuinely expert, not generally experienced
Proven ability to build, lead and improve complex global programmes with operational precision.
Senior client leadership experience with the gravitas to operate at CMO level and to build trust through substance, delivery and chemistry
A track record of turning complex briefs into clear, winning strategic proposals and comfortable operating across strategy, operations and commercial
Broad international experience across multiple regions, markets and cultures with a natural understanding of how global standards and local realities need to coexist
Exceptional communicator, able to write and present with clarity and conviction at the most senior level. Able to align large, distributed internal teams with authority

Who you are:

You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.

You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.