# ABM Manager at Backbase

> Hybrid · Australia · Manager · Other · open. Source: https://alderhq.app/jobs/greenhouse%3Aworkatbackbase%3A8305279 (read 2026-11-04).

## Facts (observed)

- Company: [Backbase](https://alderhq.app/companies/backbase)
- Location text: Sydney; Sydney
- Where it can be done from (inferred): Hybrid · Australia (evidence: "Location: Sydney; Sydney")
- Posted: 2026-10-21 (15 days ago)
- First seen by alder: 2026-11-03 · last verified: 2026-11-04
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://job-boards.greenhouse.io/workatbackbase/jobs/8305279

## Pay and sponsorship

- Posted pay: not posted
- Market band for similar posted roles (Sydney, n 3): p25 AUD 150k, median AUD 159k, p75 AUD 237k
- H-1B filings at this company for similar roles, FY26: 1 ([US DOL OFLC LCA disclosure data](https://www.dol.gov/agencies/eta/foreign-labor/performance))
- Recognised sponsor (NL): registered as "Backbase B.V." (checked 2026-11-03, [register](https://ind.nl/en/public-register-recognised-sponsors/public-register-regular-labour-and-highly-skilled-migrants))

## Description (the employer's text)

🚀 WE ARE HIRING: ABM Manager – ANZ

Over 150+ leading banks run on Backbase—the AI-native Banking OS that turns fragmented operations into a Unified Frontline where customers, employees, and AI agents work as one.

We are looking for a commercially focused ABM Manager to drive growth across a portfolio of strategic new-logo and existing-customer accounts.

📍 Location: Australia

💼 Function: Account-Based Marketing / Field Marketing

👤 Reports to: Senior Field Marketing Director

🎯 What You’ll Do

- Strategy & Execution: Own and run 1:1 and 1:few ABM strategies for priority accounts across the full buyer journey.
- Sales Alignment: Partner closely with Sales and BDM teams to identify account priorities, key buying groups, and growth opportunities.
- Data-Driven Outreach: Activate integrated digital, content, executive engagement, and event programs tailored to the Europe North West market using real-time engagement signals.
- AI & Tech Integration: Leverage modern AI tools and marketing tech to sharpen account research, personalization, execution, and reporting.
- Impact Tracking: Measure account engagement, progression, pipeline creation, and opportunity acceleration.
💡 What We’re Looking For

- Proven track record in enterprise B2B ABM, Field Marketing, or Demand Gen within complex sales cycles.
- Demonstrated experience partnering with Sales to measurably drive pipeline growth.
- Hands-on experience utilizing AI tools for campaign execution, research, and personalization.
- High commercial acumen, strong project management, and cross-functional stakeholder skills.
- Bonus: Background in SaaS, fintech, banking, or enterprise technology.
📈 What Success Looks Like We measure success by your ability to move strategic accounts forward:

Engagement ➔ Conversation ➔ Opportunity ➔ Revenue

If you love creative marketing, experimenting with AI, and turning bold ideas into measurable business impact, we’d love to connect!

👇 Apply now or tag someone in your network who would be a great fit.

#Hiring #ABM #FieldMarketing #Fintech #SaaS #JobOpening #MarketingJobs #BankingTech

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Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/greenhouse%3Aworkatbackbase%3A8305279 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.