# Media Manager – LATAM at PlayStation

> Brazil · Manager · Other · open. Source: https://alderhq.app/jobs/greenhouse%3Asonyinteractiveentertainmentglobal%3A6149262004 (read 2026-11-06).

## Facts (observed)

- Company: [PlayStation](https://alderhq.app/companies/playstation)
- Location text: Brazil, Sao Paulo; BRA-Sao Paulo-Avenida Paulista
- Where it can be done from (inferred): Brazil (evidence: "Location: Brazil, Sao Paulo; BRA-Sao Paulo-Avenida Paulista")
- Posted: 2026-08-24 (74 days ago)
- First seen by alder: 2026-11-02 · last verified: 2026-11-04
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://job-boards.greenhouse.io/sonyinteractiveentertainmentglobal/jobs/6149262004

## Pay and sponsorship

- Posted pay: not posted

## Description (the employer's text)

### Why Sony Interactive Entertainment?

Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity.

### Media Manager – LATAM

### São Paulo, Brazil (Hybrid)

The Media Manager – LATAM is the key bridge between Global Media and local marketing teams, ensuring global media strategies are translated into locally relevant, high-performing campaigns across Latin America, including with a focus on Brazil and CASSA (Central America & Spanish Speaking South America).

This role acts as a trusted advisor and market advocate, representing LATAM needs within global planning while aligning local execution to global priorities. You will lead local media planning excellence, agency performance, and campaign delivery—driving measurable business impact across the PlayStation portfolio (Hardware, Software, Services, Peripherals, and Third-Party Marketing).

You will partner closely with Global Media, Campaign Management, Analytics & Insights, and agency teams to deliver coordinated, insight-led, and commercially effective media activity.

### Main Responsibilities

### Market Strategy & Campaign Delivery

- Translate global media strategies into locally relevant plans and activations
- Lead end-to-end campaign planning and execution across LATAM markets
- Ensure campaigns are data-informed, on time, on budget, and aligned to KPIs
- Maintain a comprehensive view of the campaign portfolio, aligning audiences, channels, and investment
- Feed local insights into global planning to improve local relevance and impact
### Agency & Partner Leadership

- Lead local media agency relationships, driving planning quality, performance, and accountability
- Improve briefing, reporting, and optimization processes
- Be responsible for agency performance, resourcing, and financial management (budgets, POs)
- Build strong partnerships with local media owners and vendors to unlock value and innovation
### Measurement & Performance

- Embed a test-and-learn, data-focused approach across all campaigns
- Oversee post-campaign analysis and ensure actionable insights
- Partner with Analytics teams to optimize performance and inform future investment decisions
- Champion data-informed planning and budgeting within the LATAM territory
### Collaboration & Influence

- Act as a connector between Global and Local teams, aligning priorities and ways of working
- Collaborate across international markets to share best practices and drive consistency
- Influence partners across functions to deliver strong commercial outcomes
- Liaise with the Brazilian and CASSA Commercial teams on Retail media activity
### Key Performance Indicators

- Delivery of high-performing, locally relevant media campaigns
- Strong alignment between global strategy and local execution
- Continuous improvement in campaign performance and efficiency
- Effective agency management and stakeholder collaboration
### Requirements

- 8+ years’ experience in media, marketing, or advertising (entertainment, gaming, or tech preferred)
- Fluent in English and Brazilian Portuguese (spoken and written), Spanish a bonus but not required.
- Based in Brazil, able to regularly attend the São Paulo office for team collaboration.
- Strong understanding of the media and retail landscape across LATAM markets –Brazil and CASSA (Central America & Spanish Speaking South America), primarily Mexico.
- Experience working within global or regional marketing environments
- Proven ability to lead media agencies (internally, within agency or externally managing) and cross-functional teams

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Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/greenhouse%3Asonyinteractiveentertainmentglobal%3A6149262004 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.