Where A-Players Thrive.

We’re an employee-owned, vertically-integrated builder of some of America’s most popular health & wellness brands. With over 1,000 team members across multiple companies, we create best-in-class products that help make the world healthier and happier. Our creative content educates the world on making smarter health choices, while the brands we own generate over $600 million of revenue annually. Learn more about our brands.

We’re Looking For A: Senior Business Development Specialist

Location: Hybrid (Woodland Hills, CA)

What You’ll Be Doing: This position will source new opportunities for both the Growth and New Ventures organizations. They will find, negotiate, and onboard those opportunities with the end goal of increasing company revenue. This person will initiate and nurture new relationships with strategically important agencies, affiliates, direct publishers, ad networks, as well as become intimately involved in every piece of brand development.

Support Head of Business Development with sourcing and negotiating new opportunities including but not limited to: social agencies; affiliate; new networks; direct placements; out of home advertising, and upper funnel initiatives as well as tech opportunities
Nourish relationships with new agencies/ affiliates in order to maximize performance as well discover new advertising options. Negotiate fees and have complete understanding of the difference between flat fee, cpa, cpm, revshare placement where applicable.
Responsible for proving out and testing new traffic facilitating to Account Managers by onboarding all accounts with complete understanding of numerous media buying strategies and account manage while account is testing
Initiating and implementing optimization strategies (Including negotiating commissions, testing different funnels, performance bonus) to maximize performance
Onboard and account manage direct buy, direct network, affiliate team, as well as video, creative, growth, and retention opportunities when applicable
Set up, manage, execute and analyze paid media campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting goals
Knowledge of native, display, email marketing
Know all pricing models applicable to all 7+ brands/30+ offers
Work cross department with legal, accounting, tech, brand on a daily basis
Create funnels & pages as needed, create Jira tickets, implement tests
Collaborate with offer managers, tech, copywriting, creative teams to ensure maximum performance of test

Qualifications (Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

Understanding Facebook UI and integration
Worked in Shopify
In depth data analysis into metrics such as CTR, CVR, AOV, LTV
Responsible for staying on top of industry trends and recommending improvements
Bachelor’s Degree.
5+ years in a Business Development role with a focus on sourcing and negotiating agencies and affiliates for a DTC company.
Bachelor’s Degree in Marketing, Business, or related field. (preferred)
5+ years in a Business Development role with a focus on sourcing and negotiating agencies and affiliates for a DTC company within the health & wellness space. (preferred)

Golden Perks & Benefits

Comprehensive Healthcare Coverage – We cover 100% of premiums for employee-only medical, dental, and vision plans.
Bonus Opportunities – Earn more with both annual and monthly bonus programs tied to performance.
Investing in Your Future – We match up to 3.5% of your 401(k) contributions and offer a company-sponsored Employee Stock Ownership Plan (ESOP), helping your retirement savings grow alongside the company. Learn more.
Work-Life Balance – Start your first year accruing up to 15 days of vacation, plus 6 paid sick and mental health days.
Well-Being Support – Take advantage of our Employee Assistance Program, company closure dates, free weekly yoga and meditation classes, and expanded mental health benefits—we take a holistic approach to your well-being.