Request for Proposal Rika Phase Two UX and Engineering Services AASHA
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Procurement Summary
Item
Details
RFP Title
Rika Phase Two UX and Engineering Services
Procurement Method
Open competitive bid
Supplier Type
Digital product, UX and software-engineering agency or consortium
Primary Market
Kenya
Platforms
Rika web platform, chatbot and programme data dashboard
Contract Period
December
Proposal Deadline
20th November 2026
Submission Email
suppliers@girleffect.org
Who We Are
Girl Effect is an international non-profit that builds media that girls want, trust, and need. From chatbots to chat shows and TV dramas to tech, our content helps adolescent girls in Africa and Asia make life choices and changes.
We create safe spaces for girls, sharing facts and answering questions about health, nutrition, education, and relationships, empowering girls with the skills to negotiate and redefine what they are told is possible “for a girl.”
Our reach is 50 million and counting. And we’re using technology to reach girls at scale so every girl can choose to be in control of her body, her health, her learning, and her livelihood.
Because when a girl unlocks her power to make different choices that change her life, it inspires others to do so too. She starts a ripple effect that impacts her family, community, and country.
That’s the Girl Effect.
In Kenya, Girl Effect’s programs, like WAZZII Chatbot, WAZZII Dadas, and Tukisonga, have reached over 62 million youth worldwide, connecting them to vital health, education, and livelihood opportunities.
Background
AASHA, the Age-Appropriate Sexual Health Approach, is a government-led initiative co-designed with adolescents and young people. It aims to provide age-specific sexual and reproductive health information for audiences aged 10–14, 15–17 and 18–24 through government-led digital platforms and complementary communication channels.
Girl Effect is supporting Kenya’s Ministry of Health to strengthen Rika, a government-led digital platform for age-appropriate information.
Phase One delivered a web-based minimum viable product with an embedded chatbot. Phase Two will use research and testing with users in Kwale, Narok and Migori to:
- Improve the user journey;
- Design and build priority features;
- Strengthen data and approved AI capabilities;
- Improve platform accessibility, security and performance; and
- Deploy a secure and maintainable MVP2.
Objective
Girl Effect seeks a qualified digital product, UX, and software engineering agency or consortium to research, design, build, test, deploy, and hand over Rika Phase Two.
The supplier will work with the Ministry of Health, Girl Effect, and young people to deliver an accessible, mobile-first, and secure web platform, chatbot, and data dashboard that can be sustainably owned and operated by the Ministry of Health.
Government -Led Digital Platform
The Government of Kenya has developed guidelines on messaging adolescents but does not have a single platform that provides youth in Kenya with age-appropriate sexual health information tailored to meet the unique demands of AGYW and ABYM. Through the AASHA program, Girl Effect will support the Ministry of Health in creating a centralized repository of all age-appropriate SRH information.
The Rika - AYP platform
To deliver the digital platform, Girl Effect has identified the Rika - AYP digital platform, launched as MVP 1 by the Ministry of Health, as a potential foundational platform that could be improved with additional features developed to achieve our goals (See the link to the live site here).
The Rika -AYP platform has been co-designed by the Ministry of Health RMCAH department and the digital health department, in partnership with a cohort of youth identified by the Ministry of Health working under the Entity Lomogan Solutions.
Girl Effect is providing technical advice to the Ministry of Health and the young developers, borrowing from Girl Effect’s tech development process to improve the Rika -AYP platform.
This is being done in two phases:
Rika Phase One: The goal of the first phase was to build on the ongoing government-led platform development process and deliver a simple web-based MVP prototype with an embedded chat function.