# Director of Brand Marketing at Dr Squatch

> United States · Director+ · Other · open. Source: https://alderhq.app/jobs/greenhouse%3Adrsquatch%3A6224174004 (read 2026-11-11).

## Facts (observed)

- Company: [Dr Squatch](https://alderhq.app/companies/dr-squatch)
- Location text: Marina del Rey, California, United States; Squatch HQ
- Where it can be done from (inferred): United States (evidence: "Location: Marina del Rey, California, United States; Squatch HQ")
- Posted: 2026-10-14 (28 days ago)
- First seen by alder: 2026-11-07 · last verified: 2026-11-10
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://job-boards.greenhouse.io/drsquatch/jobs/6224174004

## Pay and sponsorship

- Posted pay: $150k–$195k per year (from the description)
- Market band for similar posted roles (United States, n 5857): p25 $165k, median $210k, p75 $255k

## Description (the employer's text)

Why We Exist and What We Do:

At Dr. Squatch (www.drsquatch.com), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified B Corp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier!

### About the Role

Dr. Squatch is looking for a Director of Brand Marketing to lead strategic partnerships, licensing and limited-edition development, along with influencer marketing and integrated campaigns that build cultural relevance and drive business growth.

Reporting to the VP of Marketing, this people leader will bring a strong point of view on the partners, talent and ideas that belong in the Dr. Squatch brand. You’ll connect with Gen Z while strengthening our appeal to core millennial consumers, and turn cultural insights into memorable campaigns across digital channels and real-world experiences.

The ideal candidate combines sound brand judgment with hands-on execution. You can recognize a breakout idea, build its business case and lead the complex work required to bring it to market.

This is a full-time, hybrid role with company benefits, based in Marina Del Rey, CA.

The anticipated base compensation range for this role will be $150,000 to $195,000. Compensation will be commensurate with the candidate's experience and local market rates.

### What You'll Do

### Brand Strategy and Cultural Relevance

- Translate brand and business priorities into a focused partnership and campaign roadmap that recruits new households and strengthens consumer engagement.
- Bring an informed point of view on entertainment, sports, music, gaming and lifestyle. Distinguish lasting audience relevance from a short-lived trend.
- Evaluate opportunities against audience fit, brand distinctiveness, cultural impact and commercial potential. Protect Dr. Squatch’s voice and humor across every collaboration.
### Partnerships Licensing and Limited Editions

- Lead the partnership pipeline from idea and outreach through evaluation, negotiation, activation and renewal, working with Legal and Finance on deal terms and economics.
- Develop compelling collaboration and limited-edition concepts with Product and Creative, connecting the partner to the product, fragrance and consumer experience.
- Manage licensor and partner relationships, rights, usage terms and approval workflows. Coordinate launch timing with product readiness and commercial opportunities.
### Integrated Campaigns and Celebrity Talent

- Lead complex campaigns from brief and creative development through production, launch and evaluation, integrating digital content with events and experiential activations.
- Manage celebrity-focused campaigns with talent teams and agencies, including deliverables, production needs, approvals and usage rights.
- Partner with Creative, Paid Media, Shopper Marketing, PR and Commerce teams to connect campaign storytelling with retail, DTC, Amazon and social commerce activation.
### Influencer Strategy and Earned Attention

- Lead influencer strategy across organic advocacy, paid partnerships and creator amplification. Select talent for audience relevance, creative credibility and performance.
- Develop earned-media opportunities with PR partners and translate cultural moments into stories and experiences people want to share.
### Team Leadership Operations and Measurement

- Manage and develop the team, set clear priorities and provide direct feedback. Hold agencies and partners accountable for the quality and delivery of their work.
- Own program budgets and maintain detailed timelines, deliverables and approval plans. Anticipate dependencies and resolve risks before they disrupt execution.
- Define objectives and KPIs with channel owners. Evaluate audience growth, engagement, earned attention and commercial results, and use findings to improve future investment.

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Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/greenhouse%3Adrsquatch%3A6224174004 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.
