# Associate Director, Retention & Loyalty at Dr Squatch

> United States · Director+ · Other · open. Source: https://alderhq.app/jobs/greenhouse%3Adrsquatch%3A6142648004 (read 2026-11-11).

## Facts (observed)

- Company: [Dr Squatch](https://alderhq.app/companies/dr-squatch)
- Location text: Marina del Rey, California, United States; Squatch HQ
- Where it can be done from (inferred): United States (evidence: "Location: Marina del Rey, California, United States; Squatch HQ")
- Posted: 2026-08-12 (90 days ago)
- First seen by alder: 2026-11-07 · last verified: 2026-11-10
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://job-boards.greenhouse.io/drsquatch/jobs/6142648004

## Pay and sponsorship

- Posted pay: $170k–$188k per year (from the description)
- Market band for similar posted roles (United States, n 5765): p25 $165k, median $210k, p75 $255k

## Description (the employer's text)

Why We Exist and What We Do:

At Dr. Squatch (www.drsquatch.com), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified B Corp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier!

### About the Role

Dr. Squatch is looking for an Associate Director of Retention & Loyalty to lead one of the most critical functions in our DTC business. This is a senior strategic role responsible for the health and growth of our customer base, owning subscription, loyalty, and lifecycle marketing as integrated levers to drive retention, LTV, and long-term revenue.

We’re looking for a strategic, analytically-driven leader, someone who thinks in frameworks, is deeply comfortable with data, and can operate at both the strategic and executional level. This manages a team of five, including lifecycle, subscription, and loyalty functions.

This is a full-time, hybrid role based in Marina Del Rey, CA.

The anticipated base compensation range for this role will be $170,000 to $188,000. Compensation will be commensurate with the candidate's experience and local market rates.

### What You'll Do

- Own the retention strategy for Dr. Squatch’s DTC business — defining how subscription, loyalty, and lifecycle marketing work together to maximize customer retention and LTV
- Lead the ongoing revamp of our subscription and loyalty programs — defining the experience, value proposition, and roadmap in close partnership with Digital Product and Growth
- Oversee lifecycle marketing across email, SMS, and direct mail — setting strategic direction, prioritizing the roadmap, and managing a high-performing team to execute
- Own the retention P&L — setting annual targets, tracking performance against plan, and providing regular updates to finance and executive leadership
- Serve as a strategic thought partner to senior ecommerce/growth leadership — synthesizing performance data, customer insights, and market trends into clear recommendations and business cases
- Build and develop a team of five, fostering a culture of analytical rigor, ownership, and continuous improvement
- Manage key vendor relationships across retention and lifecycle platforms (Klaviyo, Postscript, Recharge, Postpilot, and others) to ensure the business is getting maximum value
### About You

- 8+ years of experience in a high-performance environment — management consulting, DTC ecommerce, consumer brand, or tech; prior retention or subscription experience strongly preferred
- Deeply analytical — you build models, interpret complex data sets, and translate findings into strategy; experience with Looker or similar BI tools a plus
- Strategic thinker and clear communicator — you can synthesize ambiguous problems into structured recommendations and present confidently to executive audiences
- Proven people manager who develops strong teams and drives results through others
- Fluent with AI tools (Claude, ChatGPT, or similar) and comfortable integrating them into how you and your team work
- Entrepreneurial and ownership-oriented — you set direction without being told to, and you hold yourself and your team accountable to outcomes
- Experience with DTC subscription, loyalty programs, and Lifecycle tools - Klaviyo, Recharge, or Postscript - is a plus
#LI-TC1 #LI-FULLTIME #LI-HYBRID

Who We Are:

Our core values come naturally and make us a better, more whole, and unique team. We are Bold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership.

---
Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/greenhouse%3Adrsquatch%3A6142648004 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.
