WHY DEPT®?

We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.

About You

As an Account Manager, you will be responsible for the following key areas: 1) design and execution of mobile and social strategy 2) acting as the primary paid mobile and social POC for your assigned clients by answering client emails and leading weekly calls 3) channel management on accounts you own.

Our Account Managers work with brand-name companies who demand – and recognize – excellence. You’ll be part of a cross-functional team that includes production and client services, all working to make sure client needs are anticipated and met.

We are looking for a highly accountable and detail-oriented individual with the drive to work independently and stellar communication skills to join a thriving team. Ideal candidates will have had successful account management experience buying mobile app install campaigns across mobile ad networks, DSPs, and Facebook. They will come from either the ad network/agency side, or user acquisition role on the client side.

DEPT is a remote-first organization. For this role, we’re looking for someone located in the Pacific or Mountain time zone to align with team and client schedules.

You’ll be responsible for

Leading mobile and social app marketing strategy for DEPT mobile clients
Managing a combination of managed service mobile partners and self-serve ad platforms
Oversee budget across a variety of app install campaigns on mobile and social networks outside of Google Ads.
Assisting in channel expansion strategies and deliverables.
Creating roadmaps, planning strategic initiatives & optimization efforts to hit client goals and targets.
Engaging with the POCs across the various mobile network partners, managing all forms of communication from weekly calls to daily slack questions and requests
Monitoring daily performance metrics and campaign pacing, identify irregularities or poor performance and communicate optimization recommendations to internal team, vendors, and clients
Campaign set up - create tracking links, build social and ASA campaigns, and communicate campaign structure, pacing, benchmarks and objectives
Troubleshooting across attribution vendors and advertising platforms, researching discrepancies and ensuring all necessary parameters and attributes are being properly tracked
Operating as the mobile and social expert on a mobile account, being able to advise clients on many facets of mobile app marketing strategies and tactics
Vetting new mobile partners through research to better prioritize the opportunity based on effort versus reward
Identifying and executing tasks that will have the most significant impact in hitting targets.
Implementing testing initiatives in key areas such as ad creatives, landing page messaging, landing page layout, audience segmentation, placements, networks, and 3rd-party tools.

You’ll need to have

A minimum of 2 years’ digital marketing experience experience and a minimum 1 year of experience in a client-facing digital marketing role
Good pulse on mobile app industry and trends
Expertise on Facebook, Tiktok, and ideally experience on at least one other social channel
Knowledge of Facebook Advertising and proven work experience executing on Facebook Ads
Desire to quickly learn and master social channels you may have not owned in the past
Experience working with an MMP
Understanding of mobile KPIs, mobile media buying tactics and strategies