# Director, Marketing Operations at ‎ConnectWise

> Remote · United States · Director+ · Other · open. Source: https://alderhq.app/jobs/greenhouse%3Aconnectwise%3A4744466005 (read 2026-11-09).

## Facts (observed)

- Company: [‎ConnectWise](https://alderhq.app/companies/connectwise)
- Location text: US - Remote; Tampa, Florida
- Where it can be done from (inferred): Remote · United States (evidence: "Remote role open to APAC / Asia")
- Posted: 2026-10-16 (24 days ago)
- First seen by alder: 2026-11-04 · last verified: 2026-11-07
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://job-boards.greenhouse.io/connectwise/jobs/4744466005

## Pay and sponsorship

- Posted pay: not posted
- Market band for similar posted roles (United States, n 3921): p25 $171k, median $215k, p75 $260k

## Description (the employer's text)

ConnectWise is an industry and Global leading software company with over 3,000 colleagues in North America, EMEA and APAC. As a community-driven software company dedicated to the success of technology solution providers, our suite helps over 45,000 of our partners manage their businesses better, sell more efficiently, automate service delivery, and remotely control technology so they can consistently deliver amazing customer experiences.

Our company is powered by our connections, our colleagues, and our community. And, we accept all kinds.

Game-changers, innovators, culture-lovers—and humankind.

We invite discovery and debate. We recognize key moments as milestones.

We see you and value you for your unique contributions. Our inclusive, positive culture lays the foundation to ensure every colleague is valued for their perspectives and skills, giving you the choice of how YOU make a difference.

### Curious? Read this opportunity to learn how YOU can make a difference at ConnectWise!

### General Summary

The Director of Marketing Operations is responsible for leading a team of entry-level to experienced professionals focused on designing and optimizing the lead management process, establishing and executing the marketing technology and data strategy, delivering performance analytics and reporting, and enabling operational excellence across the Marketing organization. This role supports the Marketing function by developing and enhancing processes, technologies, and cross-functional partnerships that drive pipeline growth, improve operational efficiency, and support business decision-making.

### Essential Duties and Responsibilities

### Marketing Operations leadership

- Set the Marketing Operations strategy and priorities, and lead, develop and coach the team against clear goals and business outcomes.
### Lead lifecycle and funnel operations

- Own the end-to-end lead lifecycle, including definitions, scoring, routing, service-level agreements and handoffs.
- Identify and resolve process gaps affecting lead quality, conversion, velocity and seller productivity.
### Marketing technology and data

- Own the marketing technology and data strategy, including architecture, integrations, vendors, adoption, governance, data quality and compliance.
### Pipeline planning and performance analytics

- Own pipeline reporting, source targets, attribution, KPI definitions, dashboards and executive reporting.
- Turn performance insights into actions that improve conversion, pipeline velocity, program ROI and investment decisions.
### Cross-functional execution

- Partner across Marketing, Sales, SDR, Sales Operations, Revenue Operations, Finance and Legal to align goals, processes, data definitions and execution.
- Lead cross-functional change, communicate risks and recommendations, and drive initiatives through implementation.
### Knowledge, Skills, and/or Abilities Required

- Exceptional leadership and customer service skills.
- Ability to make decisions that have significant impact on organizational performance and business outcomes.
- Strong organizational skills with the ability to provide strategic direction and operational leadership.
- Professional presence suitable for interaction with executive leadership, customers, and internal stakeholders.
- Excellent presentation, communication, and stakeholder management skills.
- Organized, detail-oriented, and self-motivated.
- Technology savvy with strong business acumen.
- Ability to translate technical concepts into clear business recommendations.
- Strong problem-solving and analytical capabilities across multiple operational domains.
- Proven ability to design and manage complex, cross-functional, multi-stakeholder initiatives.
- Strong knowledge of lead management, funnel optimization, marketing attribution, pipeline analytics, and revenue-generating processes.
- Experience with marketing technology ecosystems, data governance, compliance, and reporting frameworks.
- Experience leveraging AI, automation, and advanced analytics to improve business outcomes.
### Educational/Vocational/Previous Experience Recommendations

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Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/greenhouse%3Aconnectwise%3A4744466005 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.