About Baringa

Baringa is a global consulting firm that partners with leaders to drive change and create value. With deep industry expertise, and enabled by advanced technology, the firm helps clients to deliver with greater confidence and certainty. With over 2,000 people across the UK, Europe, North America, Asia and Australia, the firm combines global insight with local understanding.

The firm works across energy and resources, financial services, government and public sector, consumer products and retail, pharmaceuticals and life sciences, manufacturing, and technology, media and telecoms, with capabilities spanning strategy, transformation and operational excellence – all powered by advanced technology, data, AI and digital innovation.

Clients value Baringa’s collaborative approach and the way its teams integrate seamlessly – all working with a shared understanding of what matters most. The firm is known for its kind, curious experts who listen closely and care deeply about client success as they help clients transform energy markets, modernise financial platforms, expand telecoms and digital networks through advanced data analytics, enable digital services in government, and unlock growth in consumer sectors.

Certified as a Great Place to Work around the world, Baringa has been recognised by the Financial Times in 22 categories of its UK Leading Management Consultants rankings, and by Forbes for four consecutive years as one of the World’s Best Management Consulting Firms.

Our Clients & Marketing team are looking for an experienced Marketing Lead to join the team. This role can be based in Melbourne or Sydney

Our Clients & Marketing team brings together professionals across brand, campaigns, content, digital, communications, events and client development. We work collaboratively across sectors and regions to strengthen Baringa’s reputation, create meaningful client engagement and support the firm’s growth.

About our International Marketing team

Baringa is headquartered in London, with continued growth across Europe, the US, Asia and Australia.

As our international presence grows, we are strengthening our ability to deliver globally aligned, locally relevant marketing. We are looking for an experienced marketing professional to develop and deliver marketing plans across APAC, with an initial focus on Australia and Singapore.

Based in Sydney or Melbourne, you’ll help raise awareness of Baringa, engage priority audiences and deliver marketing initiatives that support the region’s business objectives. You will work closely with regional Partners and Directors, along with colleagues across the Clients & Marketing team (primarily based in the UK).

You will have the autonomy to shape local recommendations and progress agreed activity, while working within Baringa’s global brand, governance and investment frameworks.

Much of our work in the region supports organisations in the energy and resources sector.

What you will be doing

Strategy and planning

Develop local marketing plans aligned with Baringa’s global marketing strategy and APAC business priorities.
Partner with regional leaders and global sector marketers to identify the audiences, themes and activities that will have the greatest impact.
Assess and prioritise marketing opportunities and requests based on business value, audience need and available resources.
Manage regional marketing budgets and allocate investment effectively.

Campaigns, content development and client engagement

Develop and deliver integrated campaigns, thought leadership, case studies, digital content, webinars and other marketing initiatives.
Plan and deliver client events, roundtables, networks and corporate hospitality programmes.
Build Baringa’s profile through relevant industry events, conferences, sponsorships and speaking opportunities.
Manage local website and social media content, media relations and PR activity where required.

Stakeholder and supplier management

Build trusted relationships with Partners, Directors and sector teams across the region.