# Product Content Lead at Incard > Onsite · United Kingdom · Staff · Other · open. Source: https://alderhq.app/jobs/ashby%3Aincard%3A460cb0b7-9641-48f1-8fb5-e2d1281e2f62 (read 2026-11-12). ## Facts (observed) - Company: [Incard](https://alderhq.app/companies/incard) - Location text: London - Where it can be done from (inferred): Onsite · United Kingdom (evidence: "Location: London") - Posted: 2026-01-14 (302 days ago) - First seen by alder: 2026-11-04 · last verified: 2026-11-08 - Reposted: 0 times · edited: 0 times - Apply on the employer's site: https://jobs.ashbyhq.com/incard/460cb0b7-9641-48f1-8fb5-e2d1281e2f62 ## Pay and sponsorship - Posted pay: not posted - Market band for similar posted roles (London, n 96): p25 £60k, median £80k, p75 £115k - Licensed UK sponsor: registered as "Incard ltd" (checked 2026-11-09, [register](https://www.gov.uk/government/publications/register-of-licensed-sponsors-workers)) ## Description (the employer's text) ### About Incard Incard’s mission is to build the financial operating system for entrepreneurs. We are focused on creating a system where business banking, financial tools, and application logic are coordinated into a single control layer. Through the app store, entrepreneurs and developers can build industry-specific functionality as their business evolves. ### The Role We’re looking for a Product Content Lead to become the on-camera host and voice of Incard’s educational and product-led content. This is a highly visible, execution-first role at the intersection of product, content, education, and brand. You will lead how Incard explains itself to the market — from product tutorials to founder conversations — and help turn complex financial workflows into clear, compelling stories. This is not a behind-the-scenes content role. It’s a front-facing role with ownership over how our product is understood, adopted, and trusted by digital business owners. ### Key Responsibilities ### Product Education & Content Ownership Own Incard’s product-led and educational content end-to-end Lead on-camera product explainers, walkthroughs, and how-to tutorials for the app and web platform Turn complex product features into simple, engaging, founder-friendly narratives Continuously refine content formats based on product evolution and user feedback ### Hosting & Founder Conversations Host conversations with e-commerce founders, DTC brands, digital agencies, and operators Lead interviews, discussions, and educational formats focused on real business challenges Act as a trusted, credible voice within the e-commerce and digital business ecosystem Support founder-led and ecosystem-driven growth initiatives through content ### Content Creation & Distribution Script, structure, and present content across: YouTube LinkedIn Other relevant social and video platforms Collaborate closely with Marketing and Product to align content with launches and priorities Ensure messaging is clear, consistent, and rooted in real product value ### Brand Representation & Offline Presence Represent Incard in offline contexts when needed: Events Panels Demos Workshops Founder meetups Act as a product and brand ambassador in front of customers, partners, and the ecosystem ### What We’re Looking For ### Experience Strong, natural on-camera presence Proven ability to host, present, and explain confidently on video Clear, confident American accent Solid understanding of business, e-commerce, SaaS, or digital business models Experience explaining complex products or concepts to non-technical audiences ### Skills & Mindset Strong storytelling and communication skills Comfortable being the public-facing voice of a product and brand Ability to simplify complexity without losing depth or credibility Curious, structured, and product-minded Comfortable collaborating cross-functionally with Product, Marketing, and Growth High ownership, high standards, low ego ### Nice to Have Experience hosting podcasts, YouTube series, webinars, or live content Previous exposure to fintech, e-commerce, or SaaS products Public speaking or event experience Familiarity with product-led growth or educational content strategies ### Location This role can be based in London, with hybrid work. We value in-person collaboration and regularly bring teams together, while maintaining flexibility when needed. ### Benefits Competitive cash-based compensation Incard stock options 25 days of paid time off per year, plus bank holidays and your birthday off Global health insurance and unlimited paid sick leave --- Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/ashby%3Aincard%3A460cb0b7-9641-48f1-8fb5-e2d1281e2f62 and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.