# Head of Demand Generation (Remote, Europe) at Easygenerator

> Remote · Portugal · Director+ · Other · open. Source: https://alderhq.app/jobs/ashby%3Aeasygenerator%3Afd9d0810-e008-4b41-8d42-104bdb2e545a (read 2026-11-08).

## Facts (observed)

- Company: [Easygenerator](https://alderhq.app/companies/easygenerator)
- Location text: Portugal
- Where it can be done from (inferred): Remote · Portugal (evidence: "Location: Portugal")
- Posted: 2026-08-31 (69 days ago)
- First seen by alder: 2026-11-04 · last verified: 2026-11-04
- Reposted: 0 times · edited: 0 times
- Apply on the employer's site: https://jobs.ashbyhq.com/easygenerator/fd9d0810-e008-4b41-8d42-104bdb2e545a
- Skills listed (inferred): LLMs

## Pay and sponsorship

- Posted pay: not posted
- Market band for similar posted roles (Portugal, n 74): p25 €21k, median €38k, p75 €51k

## Description (the employer's text)

The Head of Demand Generation owns Easygenerator’s end-to-end demand engine: paid acquisition, website, SEO/GEO, content, and conversion.

This role turns product positioning into high-performing demand programs that drive qualified pipeline, strengthen authority, and improve full-funnel conversion.

A commercially accountable leader, they combine editorial judgment, digital design understanding, and growth discipline to influence pipeline quality and revenue.

### Core Responsibilities

### Demand Engine & Pipeline

Own paid, organic, website, and conversion channels.

Translate growth targets into clear priorities and roadmaps.

Deliver predictable marketing-sourced pipeline while balancing short- and long-term growth.

### Website & Conversion

Lead website structure, messaging, UX, landing pages, and CRO.

Partner with PMM to ensure clear, differentiated positioning.

Maintain clarity, credibility, and performance across touchpoints.

### Paid & Organic Growth

Lead paid acquisition and €2M+ budget allocation aligned to revenue goals.

Optimize for pipeline and revenue impact with strong attribution visibility.

Build scalable SEO/GEO and intent-based content clusters to grow authority and long-term pipeline.

### Content & Design

Lead revenue-focused content aligned to buyer journey and enterprise sales.

Ensure digital design supports differentiation, clarity, and conversion.

### Revenue & Analytics

Own marketing-sourced pipeline targets and key revenue KPIs.

Build quarterly growth plans and improve funnel bottlenecks.

### Team Leadership

Lead paid, content, web, and design teams.

Establish scalable processes and experimentation frameworks.

Partner closely with PMM, Revenue, and Leadership.

### Qualifications

5+ years in B2B SaaS digital growth; 2+ years team leadership.

Proven pipeline growth and €2M+ budget ownership.

Strong expertise in paid, CRO, and SEO/GEO.

Editorial judgment, digital design understanding, and enterprise sales awareness.

Analytical and commercially driven.

Hands-on experience with AI agents and agentic workflows (e.g. Claude, other LLM-based tooling), ideally having designed or shipped systems that automate marketing processes end-to-end, not just explored AI tools in a personal context.

### Preferred

Experience in 20M–100M ARR SaaS.

International SaaS exposure.

Close collaboration with PMM and Commercial teams.

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Data: alder (https://alderhq.app). Cite https://alderhq.app/jobs/ashby%3Aeasygenerator%3Afd9d0810-e008-4b41-8d42-104bdb2e545a and the date you read it. Observed facts come from the employer's own listing; location reach, level, family and skills are inferences.