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Zello

Social Media & Content Strategist

Austin, TexasHybrid · United States
FullTime · Marketing
POSTED 23 OCTVERIFIED 1D AGO
Apply Ask
Pay · market
$60k–$160k
p25–p75 · n=229
Open for
13d
since 23 Oct
H-1B · FY25
4
certified LCAs
Hiring · 30d
9
0 net · open roles

IMPORTANT: Please be aware, scammers may try to impersonate Zello by reaching out regarding job opportunities. We will never ask you for bank account information, checks, or other sensitive information as part of our hiring process. All correspondence will come from the zello.com email domain. If you’re unsure, please email recruiting@zello.com with questions.

About Zello

Zello is a voice-first communication platform, powered by our industry-leading push-to-talk technology, to improve collaboration and productivity for desk-less workers. With over 175+ million users, we’re the #1 rated push-to-talk app in the world, delivering 9 billion (yes, with a B) messages a month.

At Zello, our company values are at the heart of what we do everyday. We’re proud to serve the frontline, we’re privileged to connect people in times of crisis across the globe, and we’re honored to support first responders.

And this is where you come in.

Zello is looking for a Social Media & Content Specialist to own and grow our brand presence across LinkedIn, Instagram, Facebook, X, and TikTok. This role sits within the Marketing team and works cross-functionally to bring Zello's product, people, and culture to life online — through compelling content, short-form video, and a sharp, data-informed strategy.

If you're someone who thinks in content formats, gets excited about performance data, and knows how to tell a story that resonates with a real audience, we'd love to meet you.

After a Successful First Year, You Will Have...

Built and executed a social content calendar that drives consistent, measurable growth in reach, impressions, and follower acquisition across all platforms

Grown organic engagement meaningfully across social platforms

Produced short-form video content that consistently outperforms benchmarks and has become a core driver of Zello's social performance

Launched influencer partnerships that contributed to the enterprise pipeline

Become the go-to collaborator for product launches, events, and campaigns — ensuring Zello shows up consistently and compellingly at every key moment

Established Zello's executive and team voices as credible thought leaders in frontline communication and connected worker technology

What You'll Do

Social Media Management & Strategy

Own and execute Zello's social content calendar across LinkedIn, Instagram, TikTok, Facebook, and X — maintaining a consistent publishing cadence that drives growth

Apply a data-first approach to platform strategy, continuously testing content formats, posting cadence, and tactics to improve engagement, CTR, and organic performance

Research and implement emerging platform best practices to maximize reach without paid spend

Monitor competitor activity and industry trends to keep Zello's content relevant and differentiated

Build a curated network of relevant influencers and content creators aligned with Zello's target industries and brand values — developing a framework for outreach, collaboration structure, and performance measurement

Video Content Creation & Production

Plan, script, film, and edit short-form video content optimized for social platforms

Produce promotional video content for marketing assets — blogs, whitepapers, product features — that drives traffic and supports campaign goals

Showcase the human side of Zello through team, culture, and company storytelling

Repurpose existing video assets into social-ready clips to maximize output and content longevity

Analytics, Reporting & Optimization

Track and report on key performance metrics monthly — impressions, reach, engagement rate, CTR, follower growth — and translate data into clear, actionable recommendations

Use performance insights to continuously refine content strategy

Present findings to the broader marketing team to ensure social is aligned with company goals and contributing to pipeline and brand awareness

Cross-Team Collaboration, Campaigns & Events

Partner with product and marketing teams to build social content plans for product launches and feature releases — translating technical features into content that resonates with Zello's buyers and end users

Source · ZelloFirst seen 2 NovOriginal ↗